You guys can minimize it all you want, but the handrails are huge. It will allow my 75 year old father a few more years of griz games. The cell service is big as well. Most media sources including TV and print have added twitter feeds to stay current and update their bases. This will help with improved coverage of the griz as well. I even like the ribbon screens. Money is what drives the engine. More advertisers is good for the program. Like it or not, we are not going back to the old days.