I'm not gonna say UM is good at marketing, although I actually thoughtt ALL of last season was marketed extremely well. Gogriz.com was EXCELLENT (FOR A CHANGE) last season. But yes, in general, marketing UM sports has been pretty lame over the years, which is weird considering how big UM football, and men's and women's basketball have become.
Having said that though, I always laugh when people say the actual games themselves should be marketed better. By the middle of August, there are about 1 MILLION different ways to find out the schedule, AND if you're a Griz fan, you'd have to live completely under a rock, and I mean literally, to not know this stuff. Christ, my good friends in TURNER know the Griz schedule as well as I do.